IP Risks of Reward Crowdfunding – PART III: Losing Your Brand
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IP Risks of Reward Crowdfunding – PART III: Losing Your Brand

It is tempting to include a catchy name for your product in your crowdfunding proposal in the hopes of attracting attention from potential donors. However, it is important to be aware of the risks posed by crowdfunding to the ownership of your trademark. In the U.S. and Canada, the first party to use a trademark…